Privacy Policy

Data Controller:

Company: ERX OÜ
Registration Code: 14478739
VAT: EE102066997
Address: Turu 34-207, 51004 Tartu linn, Tartu maakond, Estonia
Email: info@kraitofficial.com
Website: https://kraitofficial.com

1. Data Collection

In our online store, we collect the following personal data:

• Contact Information: name, email address, phone number, postal address
• Payment Information: payment method details are processed by our payment partners (Montonio)
• Order Information: list of ordered products, delivery address
• Technical Data: IP address, browser type, visit data

2. Purpose of Personal Data Processing

We use your personal data for the following purposes:

• Processing and fulfilling product orders
• Processing payments and preparing financial reports
• Providing customer service
• Arranging deliveries
• Fulfilling legal obligations (billing, accounting)
• Analyzing and improving the website
• Ensuring security and preventing fraud

3. Legal Basis for Personal Data Processing

We process your personal data on the following legal bases:

• Contract Performance: for fulfilling orders and delivering goods
• Legal Obligation: for issuing invoices, accounting, and taxation
• Legitimate Interest: for improving the website, ensuring security
• Consent: for newsletters and marketing activities (if you have given consent)

4. Third-Party Services

We share your personal data with the following third parties:

4.1. Montonio

Service Name: Montonio Payment Processing
Data: payment information, order information
Purpose: payment processing
Basis: Contract Performance
Privacy Policy: https://www.montonio.com/privacy-policy

4.2. Google Analytics 4 (GA4)

Service Name: Google Analytics 4
Data: visit data, IP address, device information
Purpose: website analysis and improvement
Basis: Legitimate Interest (consent via cookies)
Privacy Policy: https://policies.google.com/privacy
Note: IP addresses are anonymized

4.3. Delivery Partners

We share name and contact information with delivery service providers (e.g., postal services, courier services) for order delivery.

5. Cookies

Our website uses cookies. Cookies are small text files stored on your device. We use cookies for:

• Essential Cookies: for basic website functions (shopping cart, login)
• Analytical Cookies: for measuring website traffic using Google Analytics 4
• Functional Cookies: for remembering your preferences

You can disable cookies by changing your browser settings. Please note that some website functions may not work without cookies.

6. Your Rights

You have the following rights regarding your personal data:

• Right of Access: right to receive information about what personal data we process about you
• Right to Rectification: right to request correction of your personal data
• Right to Erasure: right to request deletion of your personal data (“right to be forgotten”)
• Right to Restriction: right to request restriction of personal data processing
• Right to Data Portability: right to receive your personal data in a structured format
• Right to Object: right to object to processing of your personal data
• Right to Withdraw Consent: if we process your data based on consent, you have the right to withdraw consent

To exercise these rights, please contact us at: info@kraitofficial.com

7. Data Retention

We retain your personal data:

• For contract performance – as long as necessary for contract fulfillment
• For legal obligations – according to Estonian legislation (accounting records for 7 years)
• For security purposes – to prevent fraud and ensure security

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, alteration, or disclosure.

9. Data Protection Authority Complaints

If you believe your personal data is being processed unlawfully, you have the right to file a complaint with the Estonian Data Protection Inspectorate:

Estonian Data Protection Inspectorate
Address: Tatari 39, 10134 Tallinn
Email: info@aki.ee
Website: https://www.aki.ee

10. Privacy Policy Changes

We reserve the right to modify this privacy policy. Changes will be published on this website. In case of significant changes, we will notify you via email.

11. Contact

If you have questions about the privacy policy or wish to exercise your rights, please contact us:

ERX OÜ
Email: info@kraitofficial.com
Address: Turu 34-207, 51004 Tartu linn, Tartu maakond, Estonia

Last updated: December 21, 2025